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Ulta Beauty is in the Eye of the Beholder – C-Suite Transitions

  • January 16, 2025

Ulta Beauty (ULTA): $404.06

Market Cap: $18.73B

EV: $20.69B

Unlike Sephora, owned by LVMH, and known for its global presence and luxury focus, Ulta remains U.S.-based and caters to a wider price spectrum. In a competitive market that includes Sally Beauty Holdings (SBH), which specializes in professional-grade beauty supplies, Ulta stands out with its inclusive product offerings and in-store services, effectively reaching a broader audience.

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