The rapid rise in mortgage rates in 2022 and this year caused a ripple effect that impacted numerous real estate tech companies. The sudden change in the macro environment compelled companies to swiftly implement cost-cutting strategies, including workforce reductions and alterations to their business strategies. Notably, prominent players such as Zillow Group (Z) and Redfin Corporation (RDFN) were not immune to this downturn and faced substantial adverse consequences, particularly in terms of their growth trajectories.
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ZILLOW BRANDS